• Hyundai has already sold over 62,000 Elantras just five months into 2025.
  • Tucson, Santa Fe, and Sonata continue to show strong demand and steady sales growth.
  • Sales are down for both the compact Santa Cruz pickup and the electric Ioniq 6 sedan.

For years, demand for sedans has been declining, leading many to declare the sedan as good as dead and prompting some brands to discontinue their production altogether. However, a look at Hyundai’s most recent sales report in the United States shows that if you can build a well-rounded and well-priced sedan, buyers will come.

So far this year, Hyundai has sold 62,356 Elantra sedans across the United States, representing a significant 24% increase from last year, when it was the brand’s second-best-selling vehicle. Sales show no signs of slowing down either, and in May, 15,741 Elantras found new homes, an 18% rise from May 2024.

Watch: Hyundai Proves You Don’t Need AWD, Not Even Against A GR Corolla

One of the more unexpected highlights is the surge in interest for the high-performance Elantra N. Hyundai reports that sales of the sportier variant jumped 141% in May. The company didn’t share exact numbers for the N model, but clearly, buyers are responding to the combination of a 2.0-liter turbocharged four-cylinder pushing 276 hp, a choice of either a six-speed manual or dual-clutch automatic, and a starting price of $34,350. Turns out, people still like affordable performance when it isn’t buried under a mountain of markup. Who knew?

All told, Hyundai’s American sales are up 11% this year, with 369,578 units during the January-May period. In May, Hyundai also surpassed 17 million vehicles sold in the US since it landed in the local market back in 1986.

HYUNDAI US SALES
VehiclesMay 25May 24ChgYTD-25YTD-24Chg
Elantra15,74113,311+18%62,35650,273+24%
Ioniq 53,8984,449-12%15,92014,973+6%
Ioniq 61,1971,099+9%5,6215,998-6%
Ioniq 930203020
Kona7,7798,308-6%32,71139,635-17%
Nexo06-100%170-99%
Palisade11,20710,147+10%47,94444,544+8%
Santa Cruz3,0313,603-16%12,17314,976-19%
Santa Fe11,03010,997+0%54,84846,819+17%
Sonata6,0826,700-9%27,89125,212+11%
Tucson19,90517,371+15%96,93278,565+23%
Venue4,3492,494+74%12,87910,827+19%
TOTAL84,52178,485+8%369,578331,892+11%
SWIPE

Strong Start to 2025

It’s not just the demand for the Elantra that has boosted Hyundai’s sales. Like last year, the Tucson remains its best-selling vehicle with 78,565 examples during the first five months of 2025. This represents a 23% increase from the same period in 2024. In May alone, 19,905 Tucsons found new homes.

Elsewhere, sales of the Santa Fe have spiked 17% this year, with 54,848 examples since January. This positions it slightly ahead of the Palisade with 47,944 recorded sales, an 8% rise. Sales of the Sonata have also jumped 11% to 27,981, and demand for the Venue is up 19% with 12,879 sold.

Still, not every model is trending upward. The Santa Cruz, Hyundai’s compact pickup, has slipped 19% in sales, totaling 12,173 so far this year. The Ioniq 6, the company’s sleek electric sedan, is also down slightly, with a 6% drop and 5,621 units sold.

 Hyundai’s Affordable Performer Just Posted A 141% Sales Surge In May